If you’re starting a new business website — or rebuilding from scratch — there’s no reason to carry the weight of a CMS you’ll barely use. A purpose-built static site gives you everything a modern business website needs: speed, security, strong SEO foundations, and conversion-focused design. None of the overhead.
Built around your business goals, not a template#
Every static site I build starts with a conversation about outcomes: what do you need visitors to do? Book a call? Submit an enquiry? Download a resource? The design, copy structure, and technical setup are all built to drive that action — not to look impressive in a browser tab and do nothing else.
What’s included#
- Discovery session to define goals, audience, and conversion priorities
- Custom design and build using a modern static framework
- Copywriting support and content structure guidance (or full integration of your provided copy)
- Mobile-first, responsive build — tested on real devices across screen sizes
- Core Web Vitals optimisation built in from the start, not bolted on after
- Complete on-page SEO setup: page titles, meta descriptions, Open Graph, structured data, XML sitemap
- GA4 and Google Tag Manager setup with conversion tracking — you’ll know exactly where your leads are coming from on day one
- Form integration (Netlify Forms, Formspree, or equivalent) for enquiry and contact functionality
- HTTPS and CDN hosting setup for global fast load times
- 30-day post-launch support included
Performance you can measure#
Static sites built this way consistently achieve Lighthouse performance scores of 95+, sub-two-second load times globally, and strong Core Web Vitals. Those aren’t vanity metrics — they translate directly into lower bounce rates, better ad Quality Scores if you run paid campaigns, and compounding organic search improvements over time.
Who this is for#
This is the right choice for consultants, service businesses, professional practices, coaches, and any business that needs a credible, high-performing web presence without committing to the complexity and ongoing costs of a CMS platform. It’s also well-suited to product launches, campaign landing pages, and portfolio sites where performance and conversion matter more than content management.
Why work with me#
With 10+ years of web development experience and dozens of business sites shipped, I understand that a website is not a finished product — it’s a revenue tool. I build with that lens. Tracking is never an afterthought. Copy structure is always conversion-first. And I don’t disappear after launch: you get documented handover, hosting guidance, and a support window to make sure everything performs as promised.
